Spooky writing paper
Monday, August 24, 2020
Definitely use the or a
Unquestionably utilize the or a Certainly utilize the or a Unquestionably utilize the or a By Michael When to utilize the inconclusive article an and when to utilize the distinct article the relies for the most part upon how explicit you need to be. During a wedding service the husband to be would state, Give me the ring! The wedding band! since he should have a specific ring, while a craftsman would state, Hand me a nail since he doesnt care which nail in the crate he employments. Generally the more serious issue isn't whether to utilize an unequivocal or inconclusive article, yet whether to utilize an article by any means. Such a large number of decisions! When do you utilize a? When do you utilize an? When do you utilize the? Be that as it may, unwind. Well guide the way. We previously discussed when to utilize a when to utilize an in the article Give me An: a versus a, however well give you a couple of more models here. A: you utilize this when youre not really alluding to a particular thing, (for example, a nail, any nail). Its called an inconclusive article, on the grounds that youre not being distinct or specific. There are numerous nails in this enormous world. She possesses a feline. I chip away at a fairway. An: its utilized simply like a, yet while going before a vowel sound. It likely originates from Old German, on which Old English was based. My hypothesis is that the utilization of a gets by after every one of these hundreds of years since it sounds better before vowels. Saying, I need an apple sounds odd, contrasted with, I need an apple. For a similar explanation, the phony French sentence, Anne, on en an un, sounds much increasingly odd. May I acquire an egg? He is a haughty pundit. The: youre discussing an unmistakable thing, which is the reason the is known as a distinct article. Obviously it possibly bodes well if both you and your audience members know which thing you mean. On the off chance that I told you, Give me the cash, you would legitimately ask, What cash? I dont owe you any cash. The house on that corner once had a place with Charles Dickens. The climate is exceptionally lovely today. You can utilize the second time you allude to something, regardless of whether you utilized a the first run through. We comprehend what youre alluding to, on the grounds that you just let us know. You can do this, yet I wouldnt suggest it. Peruse these models rehashing the thing may sound tedious. We visited a castle on our excursion. The castle was worked in 1546. We additionally went to a show. The show was unreasonably noisy for me. With regards to topography, you dont utilize the before the names of most countries, regions, states,lakes or islands. In any case, there are numerous special cases: the United States, the Ukraine, or the Congo. Then again, the Ukrainians and Congolese individuals Ive met state, Ukraine and Congo, so go figure. On the off chance that the name alludes to plural things, for example, the United States, or the Maldives, you would utilize the unequivocal article. You would do likewise for waterways and seas, for example, the Amazon, the Nile, and the Caspian Sea. Straights need the distinct article. He moved to Nepal close to Mount Everest. They spent their wedding trip in eastern Maine, on Penobscot Bay. Not at all like a few dialects, for example, French and Spanish, English some of the time doesn't utilize any article whatsoever. You dont need one when offering a general expression, or when discussing dinners and transportation. I lean toward society music. She detests making noodles. She has breakfast at home. She ventured out to school via train. English authors dont utilize an article for certain spots that Americans would. English: I go to college. American: I set off for college. American: I transfered to the college a year ago. English: I felt so sick that I went to medical clinic. American: I became so ill I needed to go to the medical clinic. A few principles apply constantly. A few guidelines apply just in specific circumstances, and just experience and perusing can assist you with getting them okay. What's more, a few principles apply just in specific circumstances in specific societies: British and American English is some of the time unique, as you may have learned at this point. Need to improve your English in a short time a day? Get a membership and begin getting our composing tips and activities day by day! Continue learning! Peruse the Grammar classification, check our well known posts, or pick a related post below:Cost-Effective versus Cost-EfficientStory Writing 10145 Idioms About the Number One
Saturday, August 22, 2020
Philosophical Questions Essay Example | Topics and Well Written Essays - 750 words
Philosophical Questions - Essay Example This paper will give four contentions that God exists. In the first place, one should bring up one straightforward, yet rather significant certainty: the faith in divine forces has been known since the beginning of mankind; along these lines, this persistent presence of the custom may be viewed as a roundabout sign of presence of God. Presence of mind proposes that there is no smoke without fire. On the off chance that there had not been any awesome force, a large number of individuals around the globe couldn't just have envisioned it out of the blue. Remembering that there was no correspondence between the gatherings of the early individuals, the very presence of strict cliques may be viewed as a legitimate proof that God exists. Is it conceivable that individuals have been confused with thousand or years around one of the most characterizing parts of their personality? It is somewhat difficult to have faith in that. Subsequently, the presence of strict convictions that goes back to the crude society might be a reasonable contention for presence of God. The second circuitous sign that God exist centers around our very lives. Ought not the last be viewed as a genuine supernatural occurrence? The procedure of ovum preparation by spermatozoid has not exclusively been concentrated in incredible subtleties, yet additionally recorded. It might appear that science has sought shelter from the best riddle â⬠the start of live. In any case, no researcher can bring up that second when few cells become a living creature. At the end of the day, science gave a valiant effort to dissect our general surroundings, yet it couldn't take a few to get back some composure of one of the basic forces â⬠life. It would not be an error to propose that with no heavenly intercession the previously mentioned set of particles would have never become a living animal. Along these lines, all the creatures on the planet are the living contentions for the presence of God. Another point that ought to be taken into
Saturday, July 18, 2020
A Social Justice Reading List for Those Who Want to Rise Up
A Social Justice Reading List for Those Who Want to Rise Up Im not gonna lie. I cried myself to sleep on Election Day. And when I finally opened my eyes the next morning, I lay there, hovering in a space of unreality and dread. I rolled over to check my phone, which only confirmed that I had not tossed and turned my way through a nightmare. This was real. People had voted for hate instead of love. Since joining the Book Riot team, my TBR pile has ballooned to include so many voices that are different than my own. These voices have provided me with new perspectives. They have taught me empathy and understanding and love. They have given me hope that, even in the midst of great horrors, the voices of minorities are getting louder. It seemed to me that with this growing, glorious sound, things could only get better. This seems like a natural enough time to want to give up. To pull the covers over our heads and hit the snooze alarm and refuse to step into this new future. To flee. Just one day before the election, Rebecca Solnit wrote in The Guardian that it matters who is president, but what a president does has everything to do with what the people demand or refuse or do themselves Other people have since tweeted similar sentiments similar calls to action. Its an important reminder. But I also know that many of us feel powerless. That we dont know what to do. Some books I hope can help: Kate Schatz and Miriam Klein Stahls Rad American Women A-Z, a collection of radical women throughout history that includes resources for how you, yourself, can take action. bell hookss Teaching to Transgress, a meditation on how we can teach our young people to embody the principles of the world we ourselves wish for. Greg Jobin-Leeds and Agit-Artes When We Fight, We Win, a look at social movements and activists who are changing the world, and how we can use their successes as a blueprint in our own lives. Rinku Sens Stir It Up, a how-to manual on community activism and organizing. Mark and Paul Englers This Is an Uprising, a look at various forms of nonviolent revolt and the impact they can have. Sarah Jaffes Necessary Trouble, another look at the movements that have made average Americans into activists. Chimamanda Ngozi Adichies We Should All Be Feminists, a book Ive mentioned in a previous post about calls to feminist action, but it bears repeating. Angela Y. Daviss Freedom Is a Constant Struggle, a collection of essays, interviews, and speeches that highlight struggles against oppression throughout history. Innosanto Nagaras A Is for Activist, a board book I just added to my 2-year-olds TBR list. Jennifer Baumgardner and Amy Richardss Grassroots, a book that taught me a lot about feminist activism back when I was just starting to claim that word for myself. Paul Loebs The Impossible Will Take a Little While, which no kidding. This book is a book of hope from voices who know. And of course, please continue to keep reading the books my fellow Book Rioters continue to champion the kinds of books that blast open minds and create allies of us all. You can start with Rachel Manwills post on advanced citizenship but, really, every post on this site will do you right.
Thursday, May 21, 2020
Business Plan for a Startup Business Free Essay Example, 6250 words
In order to, critically identify a brief summary of the proposed business plan of food-truck in Al Ain City, the following discussion regarding the business idea and objectives along with mission statement of the company significantly provides a better understanding about the organization. Mission Statement In relation to the proposed business plan for Al Ain City, the mission of the start-up food truck business will be to become one of the preferred choices of the street-food lovers in terms of offering them with quality and fresh food items. Therefore, the mission statement of the proposed venture is ââ¬Å"Setting an emerging trend of food truck in Al Ain City through delivering quality and fresh food items as per the needs and desires of the local populations. â⬠Business Idea The idea of the proposed business plan of food-truck is inspired by the concept of current growth in the global restaurant business industry. In relation to the present scenario, global restaurant business industry has been observed to achieve a dramatic growth that obtained greater interests of the modern entrepreneurs. The emerging trend of the changing food habits along with the growing performance of the food-truck business concept have been rapidly demonstrating a greater opportunity for the marketers to achieve a stable business position in the fiercely competitive restaurant industry. We will write a custom essay sample on Business Plan for a Startup Business or any topic specifically for you Only $17.96 $11.86/pageorder now Correspondingly, the rising popularity of the food-truck has also been witnessed to play a pivotal role for the marketers in terms of enjoying continuous growth as well as extensive numbers of target customers from particular market or location (Tung, 2003). Company Goals and Objectives Defining business objectives can be duly considered as one of the major decision for the entrepreneurs to determine success in any particular industry or specific marketplace. In order to establish a business significantly, it is required to identify the objectives for attaining the goal of the start-up business. Objective of an organization is quite essential in order to establish a healthy and successful company. In this case, the objective of food truck business will be to deliver exceptional quality food products and/or services to its customers, which will enhance the level of customer satisfaction in the emerging market of Al Ain City. Apart from this, the business objectives of the company will focus on ensuring brand loyalty and achieving long-term sustainability for the business in the respective location for sustainability and profitability (Entrepreneur Media Inc, 2014).
Wednesday, May 6, 2020
A Research On Genetic Engineering - 2006 Words
Michael Hrisstov 11/1/2014 Research Paper Genetic Engineering 1. Introduction Ever wish you could eat pizza and have the same nutrients as fruits or vegetables? Food is something that affects every person on this planet, in more ways than we think. Recent discoveries show that we may be able to eat that slice of pizza and maintain our health. A concept known as genetic engineering has the ability to make foods taste better, increase their nutritional value, and even help solve some of the deadliest health issues. As we continue to dwell deeper and deeper into genetic engineering we begin to realize the possibilities are endless. As science continues to advance we begin to realize that this is the future, with the ability to change life as we know it. As stated by bioethicist David Resnick genetic engineering is, when we speak of genetic modification we mean the process of intentionally altering human genes for the purpose of producing offspring with those genetic changes(Genetic Determinism, 2)â⬠Genetic engineering, also called genetic modification, is the direct manipulation of an organism s genome using biotechnology.â⬠This process can help us eradicate health issues, make our food healthier, and even change our physical appearance. Unfortunately, there are many ethical issues behind the use of genetic engineering. 2. Ethical Concerns Surrounding Genetic Engineering One of the problems surrounding the science of genetics is its ability to cause changes in theShow MoreRelatedA Research On Genetic Engineering2106 Words à |à 9 PagesGenetic Engineering Genetic engineering is the set of techniques used to manipulate and modify the genetic material of living beings that have been the key to the rapid development of modern biotechnology. Recombination mechanisms provide a limited genetic exchange. Mankind has spent his life correcting the habits of nature to make it to his liking, so that it would be more helpful; Mankind has transformed plants to make them more useful for their crops, has domesticated animals so that theyRead MoreGenetic Engineering Research Paper1341 Words à |à 6 PagesI. Introduction à à à à à In the past three decades, scientists have learned how to mix and match characteristics among unrelated creatures by moving genes from one creature to another. This is called ââ¬Å"genetic engineering.â⬠Genetic Engineering is prematurely applied to food production. There are estimates that food output must increase by 60 percent over the next 25 years to keep up with demand. Thus, the result of scientist genetically altering plants for more consumption. The two most common methodsRead MoreA Research On Genetic Engineering1407 Words à |à 6 PagesGenetic Engineering is all about genes, which are made of DNA; the chemical inside the nucleus of a cell that carries the genetic instructions for making living organisms. It is a very broad term that covers a range of techniques that allow for the artificial addition, deletion or rearrangement of sequences of bases in DNA in order to alter the observable form and function of an organism. (Science Group, 2014). G enetic Engineering was first discovered in the 1970s when scientist discovered how toRead MoreA Research On Genetic Engineering1111 Words à |à 5 Pages Genetic Engineering in Humans Andrew Pickard English 122, Semester 1 Mrs. D. Seymour December 19, 2014 Genetic Engineering in Humans I. Insecurity and Disappointments A. Identity Crisis B. The Injury C. Elite Development Program / Re-injury II. Royal Canadian Leadership Camp A. Application B. Black Sheep C. Inspiring Words III. Volunteer Experiences / Inspiring Events A. Steve Nash Youth Basketball B. We Day C. Literacy Mentor Pickard 1 Andrew Pickard Mrs. D. Seymour EnglishRead MoreGenetic Engineering Research Paper1584 Words à |à 7 PagesGenetic engineering Explain how this technology works. Genetic engineering otherwise called genetic modification and can basically be described as the ââ¬Ëdirect manipulation of an organismââ¬â¢s genomeââ¬â¢ which is the complete set of genetic material of an animal, plant or other living thing. This direct manipulation works by using modern DNA technology. This ââ¬Ëinvolves the introduction of foreign DNA also known as synthetic genes into the organism of interestââ¬â¢ or curiousity. Genetic engineering does notRead MoreA Research Study On Genetic Engineering1042 Words à |à 5 PagesGenetic engineering is using molecular biology methods to modify the genetic information of an organism. Its aims include learning about the biology of an organism and generating new or improved commercial products. Plant biotechnology is manipulating plants specifically to improve agricultural needs. GMOs or genetically modified organisms are organisms modified by genetic engineering to express desirable traits. DNA fragments containing said desirable traits and a means of introducing the DNA toRead MoreGenetic Engineering : The Field Of Biomedical Research1710 Words à |à 7 PagesGenetic engineering is the latest experimental practice used in the world of biomedical research. This practice refers to humans modifying an animalsââ¬â¢ genetic component in order to express a particular trait (Dale et al). The scientific community calls the animals produced by this practice as tra nsgenic animals in order to distinguish between its wild type relative. This innovative technology paved ways for medical breakthroughs, along with the expansion of human understanding towards the mechanismsRead MoreA Research Study On Genetic Engineering1735 Words à |à 7 Pages Genetic Engineering is a fairly new science field that is used to change the genes that can be located inside of a cell, but it brings many problems along with it. Genes give an individual or species a certain set of traits that can determine its appearance on the inside and outside. The genes can be moved between same or even different types of species. This can completely change an organismââ¬â¢s looks or even allow the scientists to create a whole new type of animal. The animal would then beRead MoreA Research Study On Genetic Engineering Essay1403 Words à |à 6 PagesGenetic engineering is a straight use of an organism s genome by the use of biotechnology. New DNA may be inserted into the hos t genome by first and copying the genetic material of interest by the use molecular emulating methods to create a DNA order, or by producing the DNA, and then injecting this concept into the host organism. I think in the future 50 years, the use of hormones can enable the production of higher quality carcasses, and increases the rate of muscle development (Bruce, D., BruceRead MoreAre Studies in Genetic Engineering and Stem Cell Research Beneficial?1637 Words à |à 7 Pagesof advancements have been made from things such as medicine to something basic as a cell phone. One of the most unacknowledged yet productive methods that has become a possibility and surpasses our expectations is the process of genetic engineering and stem cell research. These studies have proven to be a beneficial part to the way people could live and how they could approach life-threatening diseases. When similar studies are first discussed and publicized they appear to not only be impossible
Marketing Management â⬠Coca Cola India Free Essays
Coca Cola Indiaââ¬â¢s Thirst for the Rural Market Coca Cola Indiaââ¬â¢s Thirst for the Rural Market: ââ¬ËThandaââ¬â¢ Goes Rural In early 2002, Coca-Cola India (CCI) (Refer Exhibit I for information about CCI) launched a new advertisement campaign featuring leading bollywood actor ââ¬â Aamir Khan. The advertisement with the tag line ââ¬â ââ¬ËThanda Matlab Coca-Colaââ¬â¢ was targeted at rural and semi-urban consumers. According to company sources, the idea was to position Coca-Cola as a generic brand for cold drinks. We will write a custom essay sample on Marketing Management ââ¬â Coca Cola India or any similar topic only for you Order Now The campaign was launched to support CCIââ¬â¢s rural marketing initiatives. CCI began focusing on the rural market in the early 2000s in order to increase volumes. This decision was not surprising, given the huge size of the untapped rural market in India (Refer Exhibit II to learn about the rural market in India). With flat sales in the urban areas, it was clear that CCI would have to shift its focus to the rural market. Nantoo Banerjee, spokeswoman ââ¬â CCI, said, ââ¬Å"The real market in India is in the rural areas. If you can crack it, there is tremendous potential. However, the poor rural infrastructure and consumption habits that are very different from those of urban people were two major obstacles to cracking the rural market for CCI. Because of the erratic power supply most grocers in rural areas did not stock cold drinks. Also, people in rural areas had a preference for traditional cold beverages such as ââ¬Ëlassiââ¬â¢6 and lemon juice. Further, the price of the beverage was also a major factor for the rural consumer. CCIââ¬â¢s Rural Marketing Strategy CCIââ¬â¢s rural marketing strategy was based on three Aââ¬â¢s ââ¬â Availability, Affordability and Acceptability. The first ââ¬ËAââ¬â¢ ââ¬â Availability emphasized on the availability of the product to the customer; the second ââ¬ËAââ¬â¢ Affordability focused on product pricing, and the third ââ¬ËAââ¬â¢- Acceptability focused on convincing the customer to buy the product. Availability Once CCI entered the rural market; it focused on strengthening its distribution network there. It realized that the centralized distribution ystem used by the company in the urban areas would not be suitable for rural areas. In the centralized distribution system, the product was transported directly from the bottling plants to retailers (Refer Figure I). However, CCI realized that this distribution system would not work in rural markets, as taking stock directly from bottling plants to retail stores would be very costly due to the lo ng distances to be covered. The company instead opted for a hub and spoke distribution system (Refer Figure II). Under the hub and spoke distribution system, stock was transported from the bottling plants to hubs and then from hubs, the stock was transported to spokes, which were situated in small towns. These spokes fed the retailers catering to the demand in rural areas. CCI not only changed its distribution model, it also changed the type of vehicles used for transportation. The company used large trucks for transporting stock from bottling plants to hubs and medium commercial vehicles transported the stock from the hubs to spokes. For transporting stock from spokes to village retailers, the company utilized auto rickshaws and cycles. Commenting on the transportation of stock in rural markets, a company spokesperson said, ââ¬Å"We use all possible means of transport that range from trucks, auto rickshaws, cycle rickshaws and hand carts to even camel carts in Rajasthan and mules in the hilly areas, to cart our products from the nearest hub. ââ¬Å"7 In late 2002, CCI made an additional investment of Rs 7 million (Rs 5 million from the company and Rs 2 million from the companyââ¬â¢s bottlers) to meet rural demand. By March 2003, the company had added 25 production lines and doubled its glass and PET bottle capacity8. Further it also distributed around 2,00,000 refrigerators to its rural retailers. It also purchased 5,000 new trucks and auto rickshaws for boosting its rural distribution. Through its rural distribution initiatives, CCI was able to increase its presence in rural areas from a coverage of 81,383 villages in 2001 to 1,58,342 villages in August 2003. Apart from strengthening its distribution network, CCI also focused on pricing in rural market. Affordability A survey conducted by CCI in 2001 revealed that 300 ml bottles were not popular with rural and semi urban residents where two persons often shared a 300 ml bottle. It was also found that the price of Rs10/- per bottle was considered too high by rural consumers. For these reasons, CCI decided to make some changes in the size of its bottles and pricing to win over consumers in the rural market. In 2002, CCI launched 200 ml bottles (Chota Coke)9 priced at Rs 5. CCI announced that it would push the 200 ml bottles more in rural areas, as the rural market was very price-sensitive. It was widely felt that the 200 ml bottles priced at Rs. 5 would increase the rate of consumption in rural India. Reports put the annual per capita consumption of bottled beverages in rural areas at one bottle as compared to 6 bottles in urban areas. The 200 ml bottles priced at Rs. 5 would also make CCI competitive against local brands in the unorganized sector. It was reported that in the states of Rajasthan and Gujarat the local cola brands such as Choice and Tikli cost only half the price offered by CCI, which gave them the advantage in garnering the major market share before CCI came out with Chota Coke. CCI also targeted the rural consumer aggressively in its marketing campaigns, which were aimed at increasing awareness of its brands in rural areas. Acceptability The initiatives of CCI in distribution and pricing were supported by extensive marketing in the mass media as well as through outdoor advertising. The company put up hoardings in villages and painted the name Coca Cola on the compounds of the residences in the villages. Further, CCI also participated in the weekly mandies10 by setting up temporary retail outlets, and also took part in the annual haats11 and fairs ââ¬â major sources of business activity and entertainment in rural India. CCI also launched television commercials (TVCs) targeted at rural consumers. In order to reach more rural consumers, CCI increased its ad-spend on Doordarshan. 12 The company ensured that all its rural marketing initiatives were well supported by TVCs. When CCI launched Chota Coke in 2002 priced at Rs. 5, it bought out a commercial featuring Bollywood actor Aamir Khan to communicate the message of the price cut and the launch of 200 ml bottles to the rural consumers. The commercial was shot in a rural setting. In the summer of 2003, CCI came up with a new commercial featuring Aamir Khan, to further strengthen the Coca-Cola brand image among rural consumers. The commercial aimed at making coke a generic name for ââ¬ËThanda. ââ¬Ë Of the reason for picking up the word ââ¬ËThandaââ¬â¢, Prasoon Joshi, national creative director ââ¬â McCann Erickson, the creator of the commercial, said, ââ¬Å"Thanda is a very North India-centric phenomenon. Go to any restaurant in the north, and attendants would promptly ask, ââ¬Ëthanda ya garam? ââ¬Ë ââ¬ËThandaââ¬â¢ usually means lassi or nimbu pani, ââ¬Ëgaramââ¬â¢ is essentially tea. Because the character, in itself, represented a culture, we wanted to equate Coke with ââ¬ËThandaââ¬â¢, since ââ¬ËThandaââ¬â¢ too is part of the popular dialect of the north, thus making ââ¬ËThandaââ¬â¢ generic for Coca-Cola. With the long-playing possibilities of the ââ¬ËThandaââ¬â¢ idea becoming evident, ââ¬ËThandaââ¬â¢ became the central idea. Once we decided to work on that idea, the creative mind just opened up. ââ¬Å"13 Between March and September 2003, CCI launched three commercials with the ââ¬ËThanda Matlab Coca-Colaââ¬â¢ tag line. All the three commercials aimed to make rural and semi-urban consumers connect with Coca-Cola. The first ad featured Aamir Khan as a ââ¬Ëtaporiââ¬â¢ (street smart); in the ad he makes the association between Coca-Cola and the word ââ¬ËThanda. ââ¬Ë The second commercial in the series featured Aamir Khan as a ââ¬ËHyderabadi shop-keeperââ¬â¢; here again he equates the word ââ¬ËThandaââ¬â¢ with Coca-Cola. The third commercial featured Aamir Khan as a ââ¬ËPunjabi farmerââ¬â¢ who offers Coca Cola to ladies asking for Thanda. The three commercials showed progression in associating ââ¬ËCokeââ¬â¢ with ââ¬ËThandaââ¬â¢ in a rural/semi-urban context. In the first commercial the connection of Coke with Thanda was made, in the second one there was a subtle difference, with the shopkeeper asking customers to ask for Thanda instead of Coke, and the third commercial showed that when one asked for Thanda, one would get Coke. Analysts said that all the three commercials succeeded in make rural consumers connect to Coke and increased awareness of the brand among them. Along with TVCs, CCI also launched print advertisements in several regional newspapers. Future Prospects CCI claimed all its marketing initiatives were very successful, and as a result, its rural penetration increased from 9% in 2001 to 25% in 2003. CCI also said that volumes from rural markets had increased to 35% in 2003. The company said that it would focus on adding more villages to its distribution network. For the year 2003, CCI had a target of reaching 0. 1 million more villages. Analysts pointed out that stiff competition from archrival PepsiCo would make it increasingly difficult for CCI to garner more market share. PepsiCo too had started focusing on the rural market, due to the flat volumes in urban areas. Like CCI, PepsiCo too launched 200 ml bottles priced at Rs. 5. Going one step ahead, PepsiCo slashed the price of its 300 ml bottles to Rs 6/- to boost volumes in urban areas. (Refer Exhibit III for Pepsi Coââ¬â¢s rural marketing initiatives. ) In early 2003, CCI announced that it was dropping plans to venture into other beverage businesses. Company sources said that increasing volumes of cola drinks had made the company rethink its plans of launching juice and milk-based beverages. In 2002, CCI had announced plans to launch beverages such as nimbu paani (lemon juice), fruit juice, cold coffee, and iced tea in collaboration with Nestle India. 14 Though CCI was upbeat because of its early success in its drive to capture the rural market, the question was whether the company would be able to take this success further. A major media setback occurred in August 2003, when the Delhi-based Center for Science and Environment announced that it had found high pesticide content in soft drinks manufactured and sold by both cola majors. Around same time BBC Radio in its program ââ¬â ââ¬ËFace the Factsââ¬â¢ alleged that Cokeââ¬â¢s plant in Kerala was making excessive use of groundwater resources in the region and was also contaminating the groundwater through discharge of toxic elements, thereby harming the land, water resources and also the food chain in the region. Though CCI refuted these allegations, the company reportedly experienced a considerable decline in sales after August 2003. With many social and political groups becoming active against the cola companies in rural areas, it remains to be seen whether CCI will be able to quench its thirst for the rural market. How to cite Marketing Management ââ¬â Coca Cola India, Papers
Saturday, April 25, 2020
Kite Runner - a Boy Who Wont Stand Up for Himself free essay sample
In spite of not being trained to do so, he had stood up for himself, and for others, but in a more cautious and diplomatic way; in contrast to Babas strong and heroic idea of standing up. In the course of his childhood, Amir had not been given many chances to stand up for himself. He lived as a boy under the wing of his fathers fame and influence, gaining attention and respect as ââ¬Å"Babas sonâ⬠. The results are quite obvious ââ¬â at school he was ââ¬Å"spared the metal rod treatmentâ⬠, and in Amirs own words, it was also ââ¬Å"the sole reason, I believe, Assef had mostly refrained from harassing me too much. In addition to that, he had Hassan backing him up in almost every other situation. In each nasty little crisis that Amir lands in, from minor bullying to the more serious threats, Hassan ââ¬Å"steps in and fends them off. We will write a custom essay sample on Kite Runner a Boy Who Wont Stand Up for Himself or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page â⬠Having grown up with such sturdy protection, it would be quite reasonable to say that Amir cant stand up for himself, rather than ââ¬Å"wont stand up for himself. â⬠Hosseini shows in his novel that Amirs lack of experience in facing his own problems, in addition to his fathers negative view of himself, caused a rather serious inferiority complex within him, which continually reoccured in the course of his lifetime. Many a time Amir would compare himself to Baba ââ¬Å"I hadnt turned out like himâ⬠, or to Hassan ââ¬Å"I wasnt just slower than Hassan but clumsier tooâ⬠, and in every case he would negate himself. This pitiful mentality seeped into Amirs way of thinking in relation to ââ¬Å"standing up for himselfâ⬠, as he accepted and submitted to Babas judgement of himself: a weakling and a coward. Because of this, when put in difficult situations, he would tell himself that ââ¬Å"Baba was rightâ⬠and use it as his cliche excuse: ââ¬Å"Youre gutless. Its how you were made. Nevertheless, Amir had also had his corageous moments. In spite of his disapproving environment, his fathers disappointment, and his own criticism, a tiny flame burnt within him from childhood all the way to adulthood. On the first occasion when they had confronted Assefs gang, Amir said that ââ¬Å"Hassan retreated behind me as the three older boys closed in. â⬠Amir admits that he is afraid, but d espite that he manages to talk back to Assef, as bravely as he possibly can, as it is the only thing he is capable of doing. Hosseini shows us many times in the novel that Amir is an intelligent person. That, together with his quiet and studious nature that he probably inherited from his mother, gives him a more calm and systematic approach to solving problems. Amir knows best about his own physical weaknesses, so his way of standing up is not through violence. It could be said that he stood up for his father in the conflict with the Nguyens, by resolving the problem diplomatically. Another example was when he stood up for himself in relation to his own interests; when he went against Babas hopes and expectations and chose to ââ¬Å"make up storiesâ⬠after graduating. An interesting point that Hosseini presents here is how Amir relates this decision to his betrayal of Hassan, ââ¬Å"I didnt want to sacrifice for Baba anymore. The last time I had done that, I had damned myself. â⬠This highlights the fact that the true reason behind Amirs betrayal was not cowardice, but a gnawing desire to please Baba. Baba, on the other hand, was an extremely outgoing person. He was a wealthy, powerful, well-known, confident and self-sufficient man. Over and over in the novel, Hosseni creates many situations where Baba does his heroic, and sometimes rather obstinate, deeds. Wrestling the bear, building the orphanage, running a successful businesses, defying the Russian soldier, attacking Karim, working in America, refusing food stamps, handling the Nguyen case, all the way up to his own medication. It seemed as if his whole life was revolved around ââ¬Å"standing up for himselfâ⬠, or for other people. Looking at it from Amirs childhood view, it is certainly very heroic; but all his actions were based on his personal views, for ââ¬Å"Baba saw the world in black and white. â⬠His strong personal beliefs, supported by his insane strength and wide-spread influence, drew him to do many risky actions that, if analysed carefully, could have led to devastating results. As Amir said, ââ¬Å"The problem was, his nature was going to get us all killed. â⬠The stamp that Baba had placed on Amir was partly due to the visible difference between the two of them, and also due to what was expected of men in the Afghan culture at that time. Amir had mentioned the double-standard which favoured men, and along with it came the extra expectations. Baba was greatly perplexed by what he possibly considered the womanly traits of his son, because ââ¬Å"real men didnt read poetry real men ââ¬â real boys ââ¬â played soccer just as Baba had when he had been young. â⬠To Baba, real men were those who were strong, tough, and stood up to everything, and he visualised standing up in terms of fighting, challenging, and witholding justice. If that was what average men were supposed to be like, then certainly his own son would have been the champion of the lot. Unfortunately, Air did not live up to his expectations. His ways of standing up was different from his father; he took a more logical and careful approach. Babas standing up, on the other hand, may be heroic, but not always sensible. Baba had hoped that his son Amir would grow up to be a strong and determined fighter, so when Amir had turned out to be a quiet, peace-loving writer, it generated a huge amount of disappointment and regret within him. Because of this, it can be concluded that Babas statement ââ¬Å"A boy who wont stand up for himself becomes a man who cant stand up to anythingâ⬠is slightly biased, as it is mainly based on his personal defenition of standing up, which can be quite extreme in Babas case. Ironically, the many cases where Amir did not ââ¬Å"stand up for himselfâ⬠were mainly caused by Baba; either it was his social influence that had always provided de facto protection, or his belittling remark that had haunted Amir till adulthood, or else his extremely high expectations that Amir could not possibly live up to.
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